CASE STUDY DESCRIPTION
The case study is recent work completed in 2017/18 for long-time client Hirepool.
The Win A Harley campaign was an integrated stimulation campaign that was run over the last two months of the financial year.
It breadth covered instore marketing, billboards, fleet marketing, TV advertising, digital, and also on Hirepool’s own website as banners.
The adjoining material was all created by DesignManagers with the key decision being to implement a Plywood finish, primarily to appeal to the target market and this was complemented by a strong stencil-like type treatment. This then flowed into billboards, print advertising and promotional material.
The Advertising templates were created to get a common look and feel across a wide range of topics and image types. These were then implemented by Hirepool’s in-house staff.
- Company Rebrand
- National Branch Livery
- Print Advertising
- Digital Advertising
- Outdoor Advertising
- Marketing Campaign